I am Allison Nash and I am the owner of Sweet Pea Machine Embroidery Designs who specialise in "in the hoop" designs. I am also the head designer, the only designer in fact. Why only have the one designer you may ask. Well…. I have a very distinct vision of the "in the hoop" designs I want to produce and present to my customers.
I have been involved in sewing, quilting, hand embroidery and machine embroidery for way longer than I have been a designer - since I was about 5 in fact. It quickly became my lifetime passion.
When I first purchased my embroidery machine I really wasn’t sure what I was going to do with it. I figured I had the ‘normal’ sewing machine and the overlocker/serger machine and it was just a natural progression to acquire an embroidery machine.
The After Glow….. Fast track quite a few months after the purchase…. my embroidery machine now sat forlornly on my sewing table. I had used my embroidery machine to embroider monograms on nearly every fabric item in my house and I was starting to feel guilty about all the money I had spent on my embroidery machine. I decided to try to make some money by selling what I was embroidering at the markets. Problem was, I wasn’t making things that I liked and couldn’t find the sort of machine embroidery designs I wanted to do.
I started dabbling in digitizing some pretty appliques to use and then I stumbled on the “in the hoop’ technique. It intrigued me, I could not get my head around how this embroidery machine could do “straight lines” and you could actually make something "in the hoop".
Before I knew it, I was making small "in the hoop" items like coasters and then progressed onto little zipper purses. Then I spent a long time learning how to digitize them for myself. It wasn't as simple as I thought it was going to be.
I started selling a few designs on Etsy and Ebay and was pleasantly surprised at the amount of interest I was receiving in my 'in the hoop" products. It then occurred to me that if I had had this experience with my embroidery machine... Well perhaps others had as well.
I was producing more and more machine embroidery designs and my friends and family kept telling me I could sell them…. The Birth…. of Sweet Pea Machine Embroidery … early 2015 and I haven’t had time to look back.